Dr Brian King, Director of the FDA’s Center for Tobacco Products, will talk about CTP’s comprehensive 5-year strategic plan released last December and what it means to you. 

The plan lays out 5 goals, 10 outcomes, and several corresponding objectives, to advance the CTP mission to protect public health from tobacco-related death and disease.  Through the strategic plan, CTP aims to reduce the negative health effects caused by tobacco use by ensuring a well-regulated marketplace, preventing people from starting to use tobacco products, encouraging people who use tobacco products to quit, and reducing the harm caused by tobacco product use.  

How does this affect retailers and suppliers?  This session is interactive, so please come with questions as we welcome Dr. King. 

The data isn’t new. Cigarette sales- and consumption – continue to decline, and tobacco makers have pivoted to a total nicotine strategy. But what does that mean you – the retailer – today? How does a yearslong transition impact your buying and merchandising strategies over the next 12 to 24 months? 

Bonnie Herzog, managing director and senior consumer analyst at Goldman Sachs who’s covered the tobacco sector for more than two decades, shares her robust insights into the mindset of the major tobacco makers and how it impacts c-store strategies. Herzog draws not only from c-store transaction data but from her surveys with the convenience community.